With platforms like Facebook, Instagram, and TikTok continuing to dominate attention spans, professional social media management is no longer optional — it's essential. But what should you actually be paying for these services?
Here’s a realistic ballpark of what to expect in 2025:
What it includes: 3–4 posts per week on 1–2 platforms, including basic visuals and captions
Ideal for: Small businesses just getting started or maintaining a light presence
Estimated cost: 5,000 – 12,000 THB per month
What it includes: Community interaction, hashtag targeting, growth tactics, and basic analytics reporting
Ideal for: Brands wanting more visibility and stronger follower engagement
Estimated cost: 10,000 – 25,000 THB per month
What it includes: Running Facebook, Instagram, or TikTok ad campaigns, audience targeting, A/B testing, ad copywriting, and performance optimization
Ideal for: Businesses aiming to generate leads, bookings, or sales through paid media
Estimated cost: 6,000 – 15,000 THB per month
What it includes: Strategy development, content creation (graphics and video), scheduling, engagement, ads management, reporting, and analytics
Ideal for: Businesses looking for a complete, hands-off solution
Estimated cost: 18,000 – 45,000 THB per month
Language requirements (Thai, English, or multilingual)
Industry or niche complexity
Specific goals (e.g. brand building vs. lead generation)
Whether you hire a freelancer or an agency
Remember: It’s not just about how often you post — it's about strategy, content quality, engagement, and results. A cheap package that delivers no return is still a wasted investment.
Social Media Pricing Guide 2025
social media, pricing, ads, content marketing